Understanding the Impact of AI on Digital Marketing

Introduction Digital marketing is a quickly evolving industry. It used to be that the only way to reach your target audience was through search engines and social media, but now there are so many new platforms that it can take a lot of work to keep up. The rise of AI has been one of […]

The Role of Artificial Intelligence in Digital Marketing

Introduction Artificial intelligence has been the topic of much debate in the last few months. The impacts it will have on our lives, whether we should fear or embrace it, and what to do about it are all hotly debated topics. However, one thing that most people can agree on is that AI will be […]